Hello Kitty AR: Kawaii World - game logo phone

New Free-to-Play
AR Location-based Mobile Game

Welcome to A Wonderful new Kawaii World!!! 

Explore your very own neighborhood and meet your beloved Sanrio characters. Discover where Hello Kitty lives or where My Melody likes to hang out. Make friends with them, and other players, and use the power of friendship to build the Kawaii world together! Help them with challenges, grow and decorate your Kawaii world, and invite more friends and family along for the adventure.

Explore the streets & discover new friends

Lend a hand and become Best Friends Forever

Build & decorate your own adorable Kawaii house

Invite friends for an exciting new adventure 

Be the first to sign up for early access, and not only will you get a unique and unbelievable experience, but you’ll also receive an amazing gift when the game is launched!

Let the Kawaii adventure begin! 


Discover & Explore

Explore your neighborhood. Go on adventures, discover where your favorite characters live, and uncover clues to the mysterious Sanrio universe in this AR Location-Based game. 


Build and decorate your own Kawaii world. Use the map to find and collect treasures and Kawaii magic, as well as come across a wide range of Sanrio characters and explore their world! 

Play with friends

You can never have too many friends. Team up in-game with your Sanrio friends, give them a helping hand, show them your cute decoration skills, and become new BFF’s.

We use cookies to provide you with the best user experience. They also help us understand how our site is being used. Find out more about our Cookie Policy here. By continuing to browse the site you are agreeing to our use of cookies.